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PT Gondola Arta Fortuna
PT Gondola Alta Fortuna has been operating for over 10 years in the procurement and maintenance of gondolas for high-rise buildings. With a strong reputation and extensive field experience, the company is known for the quality and professionalism of the gondola services they offer. However, despite being well-known in the B2B market, they recognized the need to strengthen their digital presence to reach a broader audience and attract more clients in the increasingly competitive market.
Although PT Gondola Alta Fortuna had an excellent track record offline, their digital marketing efforts were not fully optimized. They had an Instagram account managed in-house, but there was no structured strategy to maximize engagement. Some attempts, such as Facebook ads and WhatsApp marketing, had been made, but the results were inconsistent. Their website also needed updating and optimization, while social media had not been fully utilized to introduce their various services and products.
We began by designing a clear and targeted social media strategy, focusing specifically on Instagram and LinkedIn to increase brand awareness and reach potential clients in the building and construction sectors. We provided guidance on improving the quality of Instagram content, focusing on the technical aspects and the strengths of PT Gondola Alta Fortuna’s gondola services. We also assisted in optimizing their LinkedIn profile to attract corporate clients and build credibility in the B2B industry. Once the company’s website was ready, we recommended running Meta Ads (Facebook & Instagram) campaigns focused on lead generation and increasing demand for gondola project quotes. Throughout the process, we ensured regular meetings with the client to evaluate results, adjust strategies, and ensure the goals were met while continuously improving their marketing techniques.
Increase in impressions on Facebook and Instagram pages
Increase in visits to Facebook and Instagram pages
Increase in Facebook ad impressions
Increase in intereaction on Facebook
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